The two side blades impact of viral marketing

[rosedragon]

"Maybe you're a perp, a peddler. Maybe you're one of the voluntary marketeers, flinging requests at your social compatriots at a rate of knots. Perhaps you're starting to wonder why nobody talks to you any more.

If you're on Facebook, then you're more likely than not to have hidden, blocked or even deleted a 'friend' because they just won't shut the hell up about their damned vegetables or their sheep. Enough, after all, is enough. "

"Viral marketing is, to a large extent, becoming a victim of its own success. For a brief and golden period, viral marketing for social games was the philosopher's stone of advertising. It turned every user into a billboard, a radio beaming ad content into the eyelines of friends and family. "

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